It Only Takes 15 Minutes to Research Your Sales Lead & Prospect
When it comes to sales, the more knowledge you have about your future customers, the more success you will have. Learning more about the...
top of page
The Edge 365 Blog
New Thinking that Drives Marketing Results
Search
Jon Rivers
Jun 16, 202011 min read
Influence Marketing & Interview with Neal Schaffer, Author, The Age of Influence
Some people use the term "influence marketing," and others call it "influencer marketing." I prefer the former because the latter can be...
72 views
Jon Rivers
May 12, 20208 min read
Interview: Yield Social Insights to Gain Better Sales Intelligence with Jon Ferrara, CEO of Nimble
If you’re like most of the Microsoft partners that I work with, you probably feel like you’re always walking on a tightrope. It’s a...
54 views
Jon Rivers
Apr 21, 20202 min read
Learning Social Media Marketing and Selling Are Not Difficult! You Just Need a Great Teacher!
Is social marketing different than social selling? Yes, indeed. The tools are the same, but the way you use them successfully for...
44 views
Jon Rivers
Feb 18, 20204 min read
5 Tips and Tricks About LinkedIn to Make You a Better Networker
Are you like me where you wish you had a way to do something within LinkedIn, but you’re unsure how to do that so you could become a...
91 views
Jon Rivers
Jan 21, 20204 min read
The Secrets About LinkedIn Hashtags That Nobody Will Tell You
LinkedIn hashtags sneaked in 2018 without too much fanfare. For many hashtags are not new as they have been using them on platforms like...
1,161 views
Jon Rivers
Feb 18, 20193 min read
Everything You Need to Know About Your LinkedIn SSi Score and Why It Matters!
Back in 2014 LinkedIn rolled out the Social Selling Index (SSI). The purpose of the Social Selling Index (SSI) is to measure the activity...
740 views
Jon Rivers
Feb 4, 20193 min read
GDPR - Why Consider LinkedIn As an Alternative Email Marketing
Back on May 2018, the General Data Protection Regulation (GDPR) came in to effect as a comprehensive data protection law to provide...
24 views
Jon Rivers
Jan 22, 20192 min read
The Ultimate Sage and Sage Intacct Twitter #Hashtags List for 2019
Did you know that there are 500 million+ tweets processed daily on Twitter and approximately 46% of the Twitters users are using the...
34 views
Jon Rivers
Sep 20, 20182 min read
User Group Summit | Social Media and Social Selling Presentations
October is a busy month this year for me with regards to conferences so it’s going to keep me on the road for several days. But what...
14 views
Jon Rivers
Sep 19, 20182 min read
Directions North America | Social Selling, Video, and Social Media Workshops
I’m excited to be presenting one session at the Directions North America 2018 conference and joining Karen Tran of ChargeLogic and Trish...
14 views
Jon Rivers
May 8, 20181 min read
Why You Should Invest in Blogging in 2018
By now you should have heard of content marketing. It involves the creation of sharing of content to help you drive traffic and help you...
33 views
Jon Rivers
May 3, 20181 min read
ANNOUNCEMENT: Marketing Monarchs adds “LinkedIn as a Services” to its offerings
When partners come to us looking for advice, it’s using around helping them utilize and maximize their social media strategies. What we...
14 views
Jon Rivers
Jan 9, 20182 min read
Learn how to engage buyers using Sales Navigator PointDrive
In the sales cycle knowing when your buyers start interacting with your content is important from an engagement standpoint. But what...
64 views
Jon Rivers
Aug 29, 20173 min read
LinkedIn Social Selling: Are your Invitations Failing
Not sure about you, but I receive a lot of requests from people wanting to connect with me on LinkedIn. Let me start by saying this: I am...
16 views
Jon Rivers
Aug 15, 20173 min read
Creating Content vs Curating Content - What’s the Balance?
For many companies the challenge is creating enough content to feed the outlets they run. Do you turn to filling the void with curated...
17 views
Jon Rivers
Jul 18, 20173 min read
Your Social Media Profiles Are the Face of Your Company – Make Them Count!
Never underestimate the value of social media profiles. It pays to put your best foot forward. For starters, let’s look at the numbers....
9 views
Jon Rivers
Jun 20, 20172 min read
It’s all about sharing expertise on Social Selling at Microsoft Inspire 2017
The countdown has started to Microsoft Inspire 2017 in Washington DC. It’s my favorite city for this event by far. I must say that what...
4 views
Jon Rivers
Feb 27, 20173 min read
Why Twitter Lists are Arguably the #1 Resource for Social Selling
When you Bing or Google “Social Selling,” you’ll find a lot of information about how to utilize LinkedIn to reap the advantages of Social...
39 views
bottom of page