The Edge 365 Blog

New Thinking that Drives Marketing Results

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I Didn’t Share Your Content Because… Learn Why

Jon Rivers

Feb 8, 20213 min read

I Didn’t Share Your Content Because… Learn Why

When it comes to social media marketing, if you’re new to the game or not, one essential goal is to make sure you find ways to get other...

88 views

The Best Ways to Increase Your ROI with Social Media Marketing

Jon Rivers

Jan 26, 20215 min read

Social Media

The Best Ways to Increase Your ROI with Social Media Marketing

Since social media came on the scene back in 1996, it has infiltrated half of the 7.7 billion people in the world. The average person in...

63 views

3 Easy Steps to Driving Massive Twitter Traffic

Jon Rivers

Jan 12, 20215 min read

Social Media

3 Easy Steps to Driving Massive Twitter Traffic

What if I could share with you the secret sauce on a proven way to be a success on Twitter? I am talking about growing your audience and...

39 views

Unleash the Power of LinkedIn Company Pages - How to Share Content

Jon Rivers

Jan 4, 20215 min read

Social Media

Unleash the Power of LinkedIn Company Pages - How to Share Content

How LinkedIn Sharing Works This article will show you how LinkedIn company employees and other users can help amplify LinkedIn page...

102 views

Free Holiday Season Marketing Ideas to Make Your Social Media Campaigns Go WOW!

Jon Rivers

Nov 23, 20204 min read

Social Media

Free Holiday Season Marketing Ideas to Make Your Social Media Campaigns Go WOW!

Each year the period between Thanksgiving and Christmas gives us a unique opportunity to engage with our audience with unique holiday...

58 views

15 Simple Thanksgiving Messages You Can Send to Your Clients

Jon Rivers

Nov 9, 20203 min read

Social Media

15 Simple Thanksgiving Messages You Can Send to Your Clients

Thanksgiving is creeping up on us fast! That means it's time for us business owners to make sure that give thanks to our fantastic...

5,303 views

Learn How to Increase Your Company Branding Through Employee Social Media

Jon Rivers

Nov 2, 20204 min read

Social Media

Learn How to Increase Your Company Branding Through Employee Social Media

It's time to wake up channel partners as we are in the modern digital era. Working to help build your employer brands on social media...

35 views

Learn How to Engage Millennials to Consume Content

Jon Rivers

Oct 26, 20204 min read

Social Media

Learn How to Engage Millennials to Consume Content

There are so many misconceptions about the Millennial generation that circle the marketing sphere. While some of the stereotypes may hold...

34 views

Improve Your Social Media Marketing with Using Keywords

Jon Rivers

Oct 14, 20203 min read

Social Media

Improve Your Social Media Marketing with Using Keywords

As with search engines like Google, social media platforms can be unpredictable as the platforms make algorithm changes from time to...

55 views

7 Facts You Never Knew About the Importance of a LinkedIn Company Page

Jon Rivers

Oct 5, 20202 min read

Social Media

7 Facts You Never Knew About the Importance of a LinkedIn Company Page

Depending on how old you are, you may or may not remember the long-running, fabulously popular television series Dragnet, acclaimed for...

52 views

It Only Takes 15 Minutes to Research Your Sales Lead & Prospect

Jon Rivers

Sep 15, 20203 min read

Social Media

It Only Takes 15 Minutes to Research Your Sales Lead & Prospect

When it comes to sales, the more knowledge you have about your future customers, the more success you will have. Learning more about the...

47 views

Learn How to Use Emojis in Social Media to Gain Engagement

Jon Rivers

Aug 25, 20203 min read

Social Media

Learn How to Use Emojis in Social Media to Gain Engagement

With studies showing that the use of emojis with social media is way up, isn't it time channel partner marketers took it seriously. One...

38 views

Foolproof Way to Gain Better Insights from Links You Post in Social Media

Jon Rivers

Aug 4, 20202 min read

Social Media

Foolproof Way to Gain Better Insights from Links You Post in Social Media

You spend hours building out fantastic content and then pulling together your engaging social media posts. But what insights are you...

51 views

7 Simple Social Media Techniques to Improve Your SEO

Jon Rivers

Jun 30, 20204 min read

Social Media

7 Simple Social Media Techniques to Improve Your SEO

With over 3.5 Billion searches on Google per day, by the way, that is Billion with a B! Do you wish you could find a way to rank higher...

40 views

Influence Marketing & Interview with Neal Schaffer, Author, The Age of Influence

Jon Rivers

Jun 16, 202011 min read

Social Media

Influence Marketing & Interview with Neal Schaffer, Author, The Age of Influence

Some people use the term "influence marketing," and others call it "influencer marketing." I prefer the former because the latter can be...

73 views

Effective Social Media Marketing that MSPs Need to Know

Jon Rivers

Jun 2, 20204 min read

Social Media

Effective Social Media Marketing that MSPs Need to Know

Do you find your MSP business struggling to gain traction with social media? When it comes to IT infrastructure as an MSP, you have all...

28 views

I Will Tell You How Often to Post on Social Media In 60 Seconds

Jon Rivers

May 19, 20203 min read

Social Media

I Will Tell You How Often to Post on Social Media In 60 Seconds

If I post on social media once a day, that's going to get me shares, engagement, and traffic to my website? Probably… How about if I...

90 views

Interview: Yield Social Insights to Gain Better Sales Intelligence with Jon Ferrara, CEO of Nimble

Jon Rivers

May 12, 20208 min read

Social Media

Interview: Yield Social Insights to Gain Better Sales Intelligence with Jon Ferrara, CEO of Nimble

If you’re like most of the Microsoft partners that I work with, you probably feel like you’re always walking on a tightrope. It’s a...

54 views

Learning Social Media Marketing and Selling Are Not Difficult! You Just Need a Great Teacher!

Jon Rivers

Apr 21, 20202 min read

Social Media

Learning Social Media Marketing and Selling Are Not Difficult! You Just Need a Great Teacher!

Is social marketing different than social selling? Yes, indeed. The tools are the same, but the way you use them successfully for...

44 views

Learn How to Improve Engagement with A/B Testing on Social Media

Jon Rivers

Apr 14, 20203 min read

Social Media

Learn How to Improve Engagement with A/B Testing on Social Media

Every day we get into conversations with Channel Partners asking does social media marketing really work? With so many articles, videos,...

31 views